Service layer 01
What's covered
- Title tags, meta descriptions, H1/H2 architecture
- SEO and AEO setup for Google, AI search, and high-intent discovery
- Google Business Profile setup, service descriptions, photos, review visibility, and discovery paths
- Local discoverability across Google, Maps, directories, branded search, and local service searches
- Schema markup (Organization, Service, FAQ, BreadcrumbList, Article)
- Sitemap and robots.txt configuration
- Internal linking and topical clustering
- Image alt strategy
- Performance baselines (Core Web Vitals)

